Creating The Future of Coaching, One Step at a Time

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I’ve recently found myself in a position where I’m requesting subject matter experts to write blog posts. They are so full of knowledge. Knowledge that could affect great change in anyone who reads it. But I see them struggling to begin writing.

“I’ve got such great notes but I am struggling to write an article”
“I have an idea about x topic and here is how I would conceptualize it, but I don’t know what to write”
“I just need to find a narrative and structure, then I’ll start writing”

In my experience, these are all symptoms of Resistance (the capital R is not an error.) Steven Pressfield talks about it in beautiful detail in his book The War of Art.

Outcomes v/s Intentions

When we are about to create something, we have a tendency to become really cerebral. We are outcome-oriented, and imagining the outcome starts the incubation process of expectations about what our work ‘should’ look like.

To begin something, all you need is an intention, and often, the people I see struggling with writing have a lot more than that going for them. They already have the most beautiful intentions and they are full of beautiful wisdom and thoughts and ideas to share.

Here’s the secret: you don’t have to have your story, narrative, or structure figured out before you begin writing. You don’t have to have a clear picture of what your finished product will look like. All you have to do is begin writing with intention.

You don’t even have to start at the beginning.

The Future of Coaching

This month’s theme for The Coach Guardian is The Future of Coaching, and I am connecting the dots here – we will create the future by walking the path, by living our values, and refining our intentions in the present.

20 years ago, very few people had a cellphone. 10 years ago, most people thought of coaches as people who train athletes. Since March 2020, video calls have been the backbone of many industries, including coaching. The world is changing quickly and there are many unpredictable opportunities and challenges that will unfold with time.

Lao Tzu famously said “If you are depressed, you are living in the past. If you are anxious, you are living in the future. If you are at peace, you are living in the present.”

While sometimes the future looms like an expansive and beautiful horizon at sunrise, I have a higher proclivity to feel anxious when I think about it. Lao Tzu was definitely speaking for/to me. I’d like to feel more at peace, and all I can do is practice living in the present and doing what I can here, right now, and trust that I will learn, pivot, and adapt along the way.

What’s wrong with closing clients who are not fully committed to you or to coaching?

The danger in doing that is that it will take away your energy from growing your coaching methodology based on your ideal client. You will end up wasting time on managing or micro-managing people, convincing people, or being overly salesy to them in order to keep them around or do justice to your pricing. Your program will evolve with those details in mind rather than the details that are required to serve your ideal client.

You and your business won’t grow to attract your ideal clients if you are spending time around that difficult energy. Choose your clients wisely.

Neha Sinha

Neha Sinha

I am a seasoned content writer and editor with a passion for helping people find their authentic voice and deliver a clear message. I believe the right series of words is a magical package that can bolster the quality of our thoughts, and therefore our lives.
I am also a certified fitness coach. My approach entails educating clients on nutrition and exercise biology, while facilitating the inner work that is key to changing behaviour and habits in the long run.
Learning is my drug of choice, and I do my best to leave people better than I find them!

www.nehasinha.com

Neha Sinha

Neha Sinha

I am a seasoned content writer and editor with a passion for helping people find their authentic voice and deliver a clear message. I believe the right series of words is a magical package that can bolster the quality of our thoughts, and therefore our lives.
I am also a certified fitness coach. My approach entails educating clients on nutrition and exercise biology, while facilitating the inner work that is key to changing behaviour and habits in the long run.
Learning is my drug of choice, and I do my best to leave people better than I find them!

www.nehasinha.com

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